Amazon Style
Educational videos for Amazon's first retail fashion store.
Kindle
Landing page and Instagram campaign to promote the launch of the entry level Kindle device.
Kindle Paperwhite
:15 launch videos for the all-new Kindle Paperwhite.
Echo Auto
Packaging, onboarding video in the Alexa app, and landing page on Amazon.com for the launch of Echo Auto.
Amazon Devices Fall Launch
48-hour takeover of Amazon.com to promote the fall 2019 launch of new Echo devices.
Echo Buds
Launch video and detail page on Amazon.com for the 2019 release of Echo Buds.
Amazon Devices Editorial
Editorial recommendations to help customers find the right devices for their needs.
Kindle Paperwhite
Launch video, social media videos, and landing page on Amazon.com for the 2018 Kindle Paperwhite.
Nike Zoom Air Microsite
Multi-sport campaign featuring some of Nike’s top athletes.
Nike.com Storefronts
Landing pages promoting seasonal products, campaigns and sporting events on nikestore.com.
Listerine Total Care Campaign
Print and banner campaign touting the six-in-one benefits of Listerine Total Care.
Listerine Print Campaign
Print ads promoting Listerine’s entire product line by speaking about the mouth in an entirely new way.
Aetna.com Site Redesign
A handful of the hundreds of pages that I and two other copywriters wrote, edited and formatted in Adobe’s CQ content management system for the launch of Aetna’s new, responsive, mobile-optimized website.
Verizon Pre-Roll Video
Pre-roll video spots promoting the reliability of Verizon home phone service.
Pepcid Complete Campaign
Series of print and banner ads promoting the strength and speed of Pepcid Complete and its ability to stop heartburn both now and later.
Travelers IntelliDrive :30 TV
:30 DRTV spot touting the new Travelers IntelliDrive device.